The Kooks
The Kooks x Gibson
Client:
MYP Magazine
Creative direction & editing:
Jonas Meyer
Photography & post-production:
Steven Lüdtke
For MYP Magazine, we portrayed Luke Pritchard, frontman of The Kooks, at the Gibson Guitar Showroom in Berlin-Mitte—a few weeks before the release of the band’s new record, “Let’s Go Sunshine.”
In our interview, Luke discussed the importance of bringing some light and positivity into the world. And he explained how the band managed to revive his late father’s voice on the new record. Luke’s father had passed away when he was a young boy, and after the interview, he told us that his dad once had a Gibson guitar at home as well.
The Kooks x Gibson
Client:
MYP Magazine
Creative direction & editing:
Jonas Meyer
Photography & post-production:
Steven Lüdtke
For MYP Magazine, we portrayed Luke Pritchard, frontman of The Kooks, at the Gibson Guitar Showroom in Berlin-Mitte—a few weeks before the release of the band’s new record, “Let’s Go Sunshine.”
In our interview, Luke discussed the importance of bringing some light and positivity into the world. And he explained how the band managed to revive his late father’s voice on the new record. Luke’s father had passed away when he was a young boy, and after the interview, he told us that his dad once had a Gibson guitar at home as well.
L'Officiel Hommes x Louis Vuitton
L’Officiel Hommes x Louis Vuitton
Client:
L’Officiel Hommes Germany
Agency:
mar10
Concept & photography:
Robin Kater
Mood film:
Steven Lüdtke
For the Louis Vuitton feature in the German L’Officiel Hommes magazine, Robin Kater created a collage-like visual concept combining indoor and outdoor settings. While Robin was at the helm of concept creation and editorial shoot with Kult Models’ Julius Gebhardt, Steven Ludtke produced a referring mood film with Yvonne Schippke as stylist and Victoria Reuter for hair and make up.
L'Officiel Hommes x Louis Vuitton
Client:
L’Officiel Hommes Germany
Agency:
mar10
Concept & photography:
Robin Kater
Mood film:
Steven Lüdtke
For the Louis Vuitton feature in the German L’Officiel Hommes magazine, Robin Kater created a collage-like visual concept combining indoor and outdoor settings. While Robin was at the helm of concept creation and editorial shoot with Kult Models’ Julius Gebhardt, Steven Ludtke produced a referring mood film with Yvonne Schippke as stylist and Victoria Reuter for hair and make up.
Fynn Kliemann
Fynn Kliemann
Client:
MYP Magazine
Creative direction:
Jonas Meyer
Editing:
Katharina Weiß
Photography & post-production:
Steven Lüdtke
For MYP Magazine, we portrayed German YouTube star, musician, and all-rounder Fynn Kliemann at his legendary Kliemannsland, adventure playground and center of his life and work.
Fynn Kliemann
Client:
MYP Magazine
Creative direction:
Jonas Meyer
Editing:
Katharina Weiß
Photography & post-production:
Steven Lüdtke
For MYP Magazine, we portrayed German YouTube star, musician, and all-rounder Fynn Kliemann at his legendary Kliemannsland, adventure playground and center of his life and work.
CIVIS mit Sonde
CIVIS mit Sonde
Client:
RCDS Germany
Brand positioning & creative direction:
Jonas Meyer
Photography & post-production:
Maximilian König
Illustrations:
Bitteschön.tv
For the 60th anniversary of the political debate magazine CIVIS mit Sonde, we were commissioned with a comprehensive strategic and visual rebranding. We developed a differentiating brand positioning, created a modern editorial design inspired by some heritage graphic elements, and established an all-new brand imagery.
For more than five years now, the CIVIS mit Sonde guys have been entrusting us with the ongoing creative direction, photo production, layout, and prepress for the magazine, which is published three times a year. Also on board from the beginning: amazing illustrator Roland Brückner with his Bitteschön.tv team.
CIVIS mit Sonde
Client:
RCDS Germany
Brand positioning & creative direction:
Jonas Meyer
Photography & post-production:
Maximilian König
Illustrations:
Bitteschön.tv
For the 60th anniversary of the political debate magazine CIVIS mit Sonde, we were commissioned with a comprehensive strategic and visual rebranding. We developed a differentiating brand positioning, created a modern editorial design inspired by some heritage graphic elements, and established an all-new brand imagery.
For more than five years now, the CIVIS mit Sonde guys have been entrusting us with the ongoing creative direction, photo production, layout, and prepress for the magazine, which is published three times a year. Also on board from the beginning: amazing illustrator Roland Brückner with his Bitteschön.tv team.
BerlinLinienBus
Grandma Comes
Client:
BerlinLinienBus
Agency:
Kleinundpläcking
Concept & creative direction:
Jonas Meyer
Photography & post-production:
Maximilian König
For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.
With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.
During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.
Grandma Comes
Client:
BerlinLinienBus
Agency:
Kleinundpläcking
Concept & creative direction:
Jonas Meyer
Photography & post-production:
Maximilian König
For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.
With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.
During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.
Behind-the-scenes content
Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.
Behind-the-scenes content
Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.
Visual campaign identity and website concept
After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.
Visual campaign identity and website concept
After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.
Results
By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.
Results
By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.
KXXK
Big City Life
Client:
KXXK by Kilian Kerner
Script & direction:
Jonas Meyer
Camera, cut & grading:
Steven Lüdtke
Music:
Elmar Weyland
BTS photography:
Robin Kater
In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.
Big City Life
Client:
KXXK by Kilian Kerner
Script & direction:
Jonas Meyer
Camera, cut & grading:
Steven Lüdtke
Music:
Elmar Weyland
BTS photography:
Robin Kater
In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.
Credits:
Director: Jonas Meyer
Cast: Gizem Emre, Rafael Gareisen, Alina Levshin & Sebastian Schneider
Script: Jonas Meyer & Kilian Kerner
DOP & Cut: Steven Lüdtke
Camera assistant: Felix M. Weber
Light: Maximilian König
Music & sound: Elmar Weyland
Text: Kilian Kerner
Styling: Kilian Kerner & Rocco Kowalski
Makeup: Christina Vacirca & Marielena Krewer for NYX Professional Makeup
Hair: Christina Vacirca & Marielena Krewer
Shoes: Crocs / Stylist own
Bags: Samsonite designed by Kilian Kerner
Photography: Robin Kater
Behind the scenes: Moritz Jekat
Production: Jonas Meyer & Steven Lüdtke
Many thanks to Kleinundpläcking & Refinery High End Coffee
Kilian also thanks:
Alex, Robin, Susana, Sylvia, Jonas, Steve, the entire film crew, Staatl. Fachingen, Crocs, NYX Professional Makeup, Samsonite, Astrid, Janna, Schneiderei Pawlik & Team, Noriko, Heiner, Claire, Patrick, Dirk, Jeanette, Mareike, Robert, Gizem, Alina, Rafael, Sebastian, Rocco, Sabine, Ingo, Anne, Dina, Andres, Janita, Theresa, Redken & Mama.
The Situation
The Situation
Client:
Tapdo
Script & direction:
Jonas Meyer
Camera, cut & grading:
Maximilian König
Key visual photography:
Steven Lüdtke
Animation:
The Schmutz
We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.
The Situation
Client:
Tapdo
Script & direction:
Jonas Meyer
Camera, cut & grading
Maximilian König
Key visual photography:
Steven Lüdtke
Animation:
The Schmutz
We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.
Axxum Group
Your Personal Supply Chain
Client:
Axxum Group
Agency:
Kleinundpläcking
Concept & creative direction:
Jonas Meyer
Photography & post-production:
Steven Lüdtke
For Kleinundpläcking and their client Axxum Group, one of the leading European providers of packaging and logistics solutions, we created the concept of a differentiating imagery based on the new brand positioning. On a two-week trip, we traveled Europe and shot comprehensive photo editorials in more than a dozen Axxum locations.
Your Personal Supply Chain
Client:
Axxum Group
Agency:
Kleinundpläcking
Concept & creative direction:
Jonas Meyer
Photography & post-production:
Steven Lüdtke
For Kleinundpläcking and their client Axxum Group, one of the leading European providers of packaging and logistics solutions, we created the concept of a differentiating imagery based on the new brand positioning. On a two-week trip, we traveled Europe and shot comprehensive photo editorials in more than a dozen Axxum locations.
In addition to the new imagery, we were also commissioned to develop the visual identity including a variable logo system for the entire Axxum Group. With the support of Aufsiemitgebrüll agency, we defined detailed corporate design guidelines and brought the brand to life.
In addition to the new imagery, we were also commissioned to develop the visual identity including a variable logo system for the entire Axxum Group. With the support of Aufsiemitgebrüll agency, we defined detailed corporate design guidelines and brought the brand to life.
In the next step, we were asked to create a contemporary website concept together with the amazing guys of diesdas.digital agency who designed and coded the page afterwards.
In the next step, we were asked to create a contemporary website concept together with the amazing guys of diesdas.digital agency who designed and coded the page afterwards.
Equipped with a package of more than a thousand photographs, Axxum is finally able now to expand its brand communication to a wide variety of areas.
Equipped with a package of more than a thousand photographs, Axxum is finally able now to expand its brand communication to a wide variety of areas.
Heinrich Dinkelacker
The Craftsman
Client:
Heinrich Dinkelacker
Concept:
Steven Lüdtke & Andreas Klein
Photography & post-production:
Steven Lüdtke
For high-end shoe manufacturer Heinrich Dinkelacker, we created a visual concept for a differentiating image campaign and produced a series of photo key visuals.
The Craftsman
Client:
Heinrich Dinkelacker
Concept:
Steven Lüdtke & Andreas Klein
Photography & post-production:
Steven Lüdtke
For high-end shoe manufacturer Heinrich Dinkelacker, we created a visual concept for a differentiating image campaign and produced a series of photo key visuals.