Jannik Schümann

Jannik Schümann

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jannik Schümann in Berlin.

Jannik Schümann

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jannik Schümann in Berlin.


German Exclusive Cars

Unveil The Unseen

Client:
German Exclusive Cars

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

Kleinundpläcking created for their client, German Exclusive Cars, a brand called Nolton. The brand’s promise: setting new standards in luxury interior customization of Mercedes-Benz cars. For implementing Nolton’s positioning, “Unveil The Unseen,” we produced the main photo key visuals—a customized C-Class hidden in the woods.

Unveil The Unseen

Client:
German Exclusive Cars

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography and post-production:
Maximilian König

Kleinundpläcking created for their client, German Exclusive Cars, a brand called Nolton. The brand’s promise: setting new standards in luxury interior customization of Mercedes-Benz cars. For implementing Nolton’s positioning, “Unveil The Unseen,” we produced the main photo key visuals—a customized C-Class hidden in the woods.


BerlinLinienBus

Grandma Comes

Client:
BerlinLinienBus

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.

With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.

During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.

Grandma Comes

Client:
BerlinLinienBus

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.

With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.

During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.

Behind-the-scenes content

Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.

Behind-the-scenes content

Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.

Visual campaign identity and website concept

After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.

Visual campaign identity and website concept

After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.

Results

By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.

Results

By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.


KXXK

Big City Life

Client:
KXXK by Kilian Kerner

Script & direction:
Jonas Meyer

Camera, cut & grading:
Steven Lüdtke

Music:
Elmar Weyland

BTS photography:
Robin Kater

In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.

Big City Life

Client:
KXXK by Kilian Kerner

Script & direction:
Jonas Meyer

Camera, cut & grading:
Steven Lüdtke

Music:
Elmar Weyland

BTS photography:
Robin Kater

In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.

Credits:

Director: Jonas Meyer

Cast: Gizem Emre, Rafael Gareisen, Alina Levshin & Sebastian Schneider

Script: Jonas Meyer & Kilian Kerner
DOP & Cut: Steven Lüdtke
Camera assistant: Felix M. Weber
Light: Maximilian König

Music & sound: Elmar Weyland

Text: Kilian Kerner

Styling: Kilian Kerner & Rocco Kowalski
Makeup: Christina Vacirca & Marielena Krewer for NYX Professional Makeup
Hair: Christina Vacirca & Marielena Krewer
Shoes: Crocs / Stylist own
Bags: Samsonite designed by Kilian Kerner

Photography: Robin Kater
Behind the scenes: Moritz Jekat

Production: Jonas Meyer & Steven Lüdtke

Many thanks to Kleinundpläcking & Refinery High End Coffee

Kilian also thanks:

Alex, Robin, Susana, Sylvia, Jonas, Steve, the entire film crew, Staatl. Fachingen, Crocs, NYX Professional Makeup, Samsonite, Astrid, Janna, Schneiderei Pawlik & Team, Noriko, Heiner, Claire, Patrick, Dirk, Jeanette, Mareike, Robert, Gizem, Alina, Rafael, Sebastian, Rocco, Sabine, Ingo, Anne, Dina, Andres, Janita, Theresa, Redken & Mama.


The Situation

The Situation

Client:
Tapdo

Script & direction:
Jonas Meyer

Camera, cut & grading:
Maximilian König

Key visual photography:
Steven Lüdtke

Animation:
The Schmutz

We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.

The Situation

Client:
Tapdo

Script & direction:
Jonas Meyer

Camera, cut & grading
Maximilian König

Key visual photography:
Steven Lüdtke

Animation:
The Schmutz

We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.


Erden Invest

Rare Earth Elements

Client:
Erden Invest

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client, a new investment platform for strategic metals and rare earth elements called Erden Invest, we created the concept of a differentiating brand imagery based on Kleinundpläcking’s strategic guidelines. At a hidden place in Eastern Germany, we found the perfect scenery for our photo shoot and the brand’s new visual identity.

Rare Earth Elements

Client:
Erden Invest

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client, a new investment platform for strategic metals and rare earth elements called Erden Invest, we created the concept of a differentiating brand imagery based on Kleinundpläcking’s strategic guidelines. At a hidden place in Eastern Germany, we found the perfect scenery for our photo shoot and the brand’s new visual identity.

In addition to the imagery, we were also commissioned to develop the corporate design guidelines and the concept for the brand’s official website.

www.erdeninvest.de

In addition to the imagery, we were also commissioned to develop the corporate design guidelines and the concept for the brand’s official website.

www.erdeninvest.de


Jonathan Berlin

Jonathan Berlin

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jonathan Berlin at Luxus Bar—one of our most favorite places in Berlin.

Jonathan Berlin

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jonathan Berlin at Luxus Bar—one of our most favorite places in Berlin.


Axxum Group

Your Personal Supply Chain

Client:
Axxum Group

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Steven Lüdtke

For Kleinundpläcking and their client Axxum Group, one of the leading European providers of packaging and logistics solutions, we created the concept of a differentiating imagery based on the new brand positioning. On a two-week trip, we traveled Europe and shot comprehensive photo editorials in more than a dozen Axxum locations.

Your Personal Supply Chain

Client:
Axxum Group

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Steven Lüdtke

For Kleinundpläcking and their client Axxum Group, one of the leading European providers of packaging and logistics solutions, we created the concept of a differentiating imagery based on the new brand positioning. On a two-week trip, we traveled Europe and shot comprehensive photo editorials in more than a dozen Axxum locations.

In addition to the new imagery, we were also commissioned to develop the visual identity including a variable logo system for the entire Axxum Group. With the support of Aufsiemitgebrüll agency, we defined detailed corporate design guidelines and brought the brand to life.

In addition to the new imagery, we were also commissioned to develop the visual identity including a variable logo system for the entire Axxum Group. With the support of Aufsiemitgebrüll agency, we defined detailed corporate design guidelines and brought the brand to life.

In the next step, we were asked to create a contemporary website concept together with the amazing guys of diesdas.digital agency who designed and coded the page afterwards.

www.axxum.eu

In the next step, we were asked to create a contemporary website concept together with the amazing guys of diesdas.digital agency who designed and coded the page afterwards.

www.axxum.eu

Equipped with a package of more than a thousand photographs, Axxum is finally able now to expand its brand communication to a wide variety of areas.

Equipped with a package of more than a thousand photographs, Axxum is finally able now to expand its brand communication to a wide variety of areas.


Heinrich Dinkelacker

The Craftsman

Client:
Heinrich Dinkelacker

Concept:
Steven Lüdtke & Andreas Klein

Photography & post-production:
Steven Lüdtke

For high-end shoe manufacturer Heinrich Dinkelacker, we created a visual concept for a differentiating image campaign and produced a series of photo key visuals.

The Craftsman

Client:
Heinrich Dinkelacker

Concept:
Steven Lüdtke & Andreas Klein

Photography & post-production:
Steven Lüdtke

For high-end shoe manufacturer Heinrich Dinkelacker, we created a visual concept for a differentiating image campaign and produced a series of photo key visuals.