The Kooks

The Kooks x Gibson

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Steven Lüdtke

For MYP Magazine, we portrayed Luke Pritchard, frontman of The Kooks, at the Gibson Guitar Showroom in Berlin-Mitte—a few weeks before the release of the band’s new record, “Let’s Go Sunshine.”

In our interview, Luke discussed the importance of bringing some light and positivity into the world. And he explained how the band managed to revive his late father’s voice on the new record. Luke’s father had passed away when he was a young boy, and after the interview, he told us that his dad once had a Gibson guitar at home as well.

The Kooks x Gibson

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Steven Lüdtke

For MYP Magazine, we portrayed Luke Pritchard, frontman of The Kooks, at the Gibson Guitar Showroom in Berlin-Mitte—a few weeks before the release of the band’s new record, “Let’s Go Sunshine.”

In our interview, Luke discussed the importance of bringing some light and positivity into the world. And he explained how the band managed to revive his late father’s voice on the new record. Luke’s father had passed away when he was a young boy, and after the interview, he told us that his dad once had a Gibson guitar at home as well.


L'Officiel Hommes x Louis Vuitton

L’Officiel Hommes x Louis Vuitton

Client:
L’Officiel Hommes Germany

Agency:
mar10

Concept & photography:
Robin Kater

Mood film:
Steven Lüdtke

For the Louis Vuitton feature in the German L’Officiel Hommes magazine, Robin Kater created a collage-like visual concept combining indoor and outdoor settings. While Robin was at the helm of concept creation and editorial shoot with Kult Models’ Julius Gebhardt, Steven Ludtke produced a referring mood film with Yvonne Schippke as stylist and Victoria Reuter for hair and make up.

L'Officiel Hommes x Louis Vuitton

Client:
L’Officiel Hommes Germany

Agency:
mar10

Concept & photography:
Robin Kater

Mood film:
Steven Lüdtke

For the Louis Vuitton feature in the German L’Officiel Hommes magazine, Robin Kater created a collage-like visual concept combining indoor and outdoor settings. While Robin was at the helm of concept creation and editorial shoot with Kult Models’ Julius Gebhardt, Steven Ludtke produced a referring mood film with Yvonne Schippke as stylist and Victoria Reuter for hair and make up.


Fynn Kliemann

Fynn Kliemann

Client:
MYP Magazine

Creative direction:
Jonas Meyer

Editing:
Katharina Weiß

Photography & post-production:
Steven Lüdtke

For MYP Magazine, we portrayed German YouTube star, musician, and all-rounder Fynn Kliemann at his legendary Kliemannsland, adventure playground and center of his life and work.

Fynn Kliemann

Client:
MYP Magazine

Creative direction:
Jonas Meyer

Editing:
Katharina Weiß

Photography & post-production:
Steven Lüdtke

For MYP Magazine, we portrayed German YouTube star, musician, and all-rounder Fynn Kliemann at his legendary Kliemannsland, adventure playground and center of his life and work.


Jannis Niewöhner

Jannis Niewöhner

Client:
MYP Magazine

Creative direction:
Jonas Meyer

Editing:
Katharina Weiß

Photography & post-production:
Steven Lüdtke

For MYP Magazine, we portrayed award-winning German actor Jannis Niewöhner, star of Amazon Prime’s blockbuster series “Beat.”

Jannis Niewöhner

Client:
MYP Magazine

Creative direction:
Jonas Meyer

Editing:
Katharina Weiß

Photography & post-production:
Steven Lüdtke

 

For MYP Magazine, we portrayed award-winning German actor Jannis Niewöhner, star of Amazon Prime’s blockbuster series “Beat.”


CIVIS mit Sonde

CIVIS mit Sonde

Client:
RCDS Germany

Brand positioning & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

Illustrations:
Bitteschön.tv

For the 60th anniversary of the political debate magazine CIVIS mit Sonde, we were commissioned with a comprehensive strategic and visual rebranding. We developed a differentiating brand positioning, created a modern editorial design inspired by some heritage graphic elements, and established an all-new brand imagery.

For more than five years now, the CIVIS mit Sonde guys have been entrusting us with the ongoing creative direction, photo production, layout, and prepress for the magazine, which is published three times a year. Also on board from the beginning: amazing illustrator Roland Brückner with his Bitteschön.tv team.

CIVIS mit Sonde

Client:
RCDS Germany

Brand positioning & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

Illustrations:
Bitteschön.tv

For the 60th anniversary of the political debate magazine CIVIS mit Sonde, we were commissioned with a comprehensive strategic and visual rebranding. We developed a differentiating brand positioning, created a modern editorial design inspired by some heritage graphic elements, and established an all-new brand imagery.

For more than five years now, the CIVIS mit Sonde guys have been entrusting us with the ongoing creative direction, photo production, layout, and prepress for the magazine, which is published three times a year. Also on board from the beginning: amazing illustrator Roland Brückner with his Bitteschön.tv team.


Jannik Schümann

Jannik Schümann

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jannik Schümann in Berlin.

Jannik Schümann

Client:
MYP Magazine

Creative direction & editing:
Jonas Meyer

Photography & post-production:
Maximilian König

For MYP Magazine, we portrayed award-winning German actor Jannik Schümann in Berlin.


German Exclusive Cars

Unveil The Unseen

Client:
German Exclusive Cars

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

Kleinundpläcking created for their client, German Exclusive Cars, a brand called Nolton. The brand’s promise: setting new standards in luxury interior customization of Mercedes-Benz cars. For implementing Nolton’s positioning, “Unveil The Unseen,” we produced the main photo key visuals—a customized C-Class hidden in the woods.

Unveil The Unseen

Client:
German Exclusive Cars

Agency:
Kleinundpläcking

Creative direction:
Jonas Meyer

Photography and post-production:
Maximilian König

Kleinundpläcking created for their client, German Exclusive Cars, a brand called Nolton. The brand’s promise: setting new standards in luxury interior customization of Mercedes-Benz cars. For implementing Nolton’s positioning, “Unveil The Unseen,” we produced the main photo key visuals—a customized C-Class hidden in the woods.


BerlinLinienBus

Grandma Comes

Client:
BerlinLinienBus

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.

With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.

During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.

Grandma Comes

Client:
BerlinLinienBus

Agency:
Kleinundpläcking

Concept & creative direction:
Jonas Meyer

Photography & post-production:
Maximilian König

For Kleinundpläcking and their client BerlinLinienbus, a European remote bus company based in Berlin, we created the idea for the company’s very first commercial and, based on that, developed the concept for an image campaign on social media.

With the help of producer Gerrit Klein, director Gabriel Borgetto, DOP Roland Stuprich and our friends from Bonaparte Films, we were able to bring the spot alive.

During Bonaparte’s commercial production in Hamburg, we photographed the campaign’s main key visuals on set.

Behind-the-scenes content

Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.

Behind-the-scenes content

Furthermore, we produced a comprehensive behind-the-scenes photo and video package for the company’s social media activities with Maximilian König as photographer and Steven Lüdtke as director of a behind-the-scenes film.

Visual campaign identity and website concept

After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.

Visual campaign identity and website concept

After the commercial and photo production we created a specific campaign design and developed the concept for an interactive campaign website that was realized by diesdas.digital. On this website, BerlinLinienBus’s followers could upload their personal, campaign-related content. So the brand was able to directly communicate with its target groups.

Results

By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.

Results

By the end of summer 2016, the BerlinLinienBus spot had a total of more than 2.5 million clicks on YouTube and Facebook. In August 2016, it was the #1 YouTube ad in Germany—ahead of Nike and Samsung. In the same month, BLB has doubled the turnover to 2.4 million euros, the highest monthly turnover in the company’s history. In August and September 2016, market share increased by 3% to 14%. In addition, passenger numbers tripled in August 2016 compared to August 2015.


KXXK

Big City Life

Client:
KXXK by Kilian Kerner

Script & direction:
Jonas Meyer

Camera, cut & grading:
Steven Lüdtke

Music:
Elmar Weyland

BTS photography:
Robin Kater

In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.

Big City Life

Client:
KXXK by Kilian Kerner

Script & direction:
Jonas Meyer

Camera, cut & grading:
Steven Lüdtke

Music:
Elmar Weyland

BTS photography:
Robin Kater

In early 2019, we supported fashion designer Kilian Kerner’s comeback at Berlin Fashion Week with a short black-and-white film. For the launch of his all-new brand KXXK, we created a video concept that tells the story of a young woman who is dealing with the emotional challenges that come with living in a big city. With a remarkable cast of young German actresses and actors, a sophisticated location and music composed by Elmar Weyland, we emphasized Kilian’s inspiration for his new collection.

Credits:

Director: Jonas Meyer

Cast: Gizem Emre, Rafael Gareisen, Alina Levshin & Sebastian Schneider

Script: Jonas Meyer & Kilian Kerner
DOP & Cut: Steven Lüdtke
Camera assistant: Felix M. Weber
Light: Maximilian König

Music & sound: Elmar Weyland

Text: Kilian Kerner

Styling: Kilian Kerner & Rocco Kowalski
Makeup: Christina Vacirca & Marielena Krewer for NYX Professional Makeup
Hair: Christina Vacirca & Marielena Krewer
Shoes: Crocs / Stylist own
Bags: Samsonite designed by Kilian Kerner

Photography: Robin Kater
Behind the scenes: Moritz Jekat

Production: Jonas Meyer & Steven Lüdtke

Many thanks to Kleinundpläcking & Refinery High End Coffee

Kilian also thanks:

Alex, Robin, Susana, Sylvia, Jonas, Steve, the entire film crew, Staatl. Fachingen, Crocs, NYX Professional Makeup, Samsonite, Astrid, Janna, Schneiderei Pawlik & Team, Noriko, Heiner, Claire, Patrick, Dirk, Jeanette, Mareike, Robert, Gizem, Alina, Rafael, Sebastian, Rocco, Sabine, Ingo, Anne, Dina, Andres, Janita, Theresa, Redken & Mama.


The Situation

The Situation

Client:
Tapdo

Script & direction:
Jonas Meyer

Camera, cut & grading:
Maximilian König

Key visual photography:
Steven Lüdtke

Animation:
The Schmutz

We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.

The Situation

Client:
Tapdo

Script & direction:
Jonas Meyer

Camera, cut & grading
Maximilian König

Key visual photography:
Steven Lüdtke

Animation:
The Schmutz

We supported German tech startup Tapdo with a product-explaining commercial for its campaign on Kickstarter. The Tapdo guys—who use to create custom-made IoT solutions—developed a magic button which includes a fingerprint sensor worn on the wrist. During an amusing day at the studio, not only did we produce a colorful video for the young yet ambitious company, we also shot a couple of key visual photos for Tapdo’s brand communication in social media. Our dear friends of The Schmutz helped with set design and animation.